Whole Foods Market Essay Example | Topics and Well Written Essays - 1250 words

Whole Foods Market - Essay Example The US and Germany constitute the top markets for this industry segment. Some of the other industry trends include emergence of private label brands, as well as a growing demand in the developing economies. The report also shows the market to grow by about 4.2 percent in the present year. It also shows large scale consolidation and foray of major brands into this segment (Sahota, 2010, p.1-11). USA the major market for Whole Foods is the most growing market for the industry with trade values in the industry segment being pegged at 28.6 billion US dollars in 2010 representing a growth of almost 11.8 percent annually. The growth trends of the organic foods also outperformed the sales growth in the entire food category segment reflecting a major shift in consumption patterns of individuals with a shift towards the organic food category (Organic Trade Association, 2011, p.1). These aspects are highly encouraging for a market player like Whole foods whose core product offering happens to be organic foods. Competitive Environment Analysis Porter’s Five Forces Model The competitive environment of any organization can be analyzed using the framework of the five force model proposed by Michael Porter. The five forces and their effect on Whole Foods are stated below: Bargaining Power of Buyers Considering the fact that a large number of retailers including supermarket chains are stocking organic food items, customers are flooded with choices, however with very few specialized organic food stores the bargaining power of consumers is medium. Bargaining Power of Suppliers Suppliers for organic foods normally include farmers, and other small and marginal players that are present in considerable numbers, moreover with specialized training for farming being provided by corporate the bargaining power of suppliers is considerably low. Threat of New Entrants It is quite difficult for a new player to establish in the market considering the cost of operations and access to s uppliers, however exiting supermarket chains can pose a threat if they chose to make a foray in this sector, hence the bargaining power of new entrants is medium. Threat of Substitutes Substitutes for organic food include food items that are being preserved or created artificially. In spite of the awareness among consumers with regards to the benefits of organic food, synthetic food items still have an edge over the aspect of lower cost. This makes the threat of substitutes high for the industry. Competition among Existing Players The competition among the players are extremely high with major supermarkets like Wal-Mart and Kroger selling organic food items, although the number of specialized organic food stores is quite less and they are not present in a big way that makes the threat of this force high. The most significant threa

What are the challenges in implementing Sustainable Development Essay

What are the challenges in implementing Sustainable Development through a project such as Bristol Green Capital Discuss with reference to your groups experience and how this differs from other groups - Essay Example ainability of the environment, as the resources are getting scarce day-by-day, which has further played a crucial role in propounding the contemporary way of project management initiatives (Whitehead, 2002). From a generalised perspective, it can be argued that sustainable development is a combination of growing concerns related to socio-economic problems and environmental obstacles (Hopwood & et. al., 2005). Sustainable development can be defined as an approach towards human development wherein the resources used meets the human requirements along with maintaining the sustainability of the eco-system within the surrounding (Bulkeley & Betsill, 2013). Accordingly, it is considered that human requirements are to be met in the present day through sustainable development, as stated by Ye & et. al (2005). Emphasising the stated dimensions of sustainable development, this paper aims to discuss the challenges faced in practicing the mentioned notions in projects such as Bristol Green Capital. This particular entity operates as a ‘free membership organisation’. Correspondingly, it aims at developing Bristol a city offering high quality life to its residents maintaining a significantly low carbon emission (Bristol Green Capital Partnership, 2014). Accordingly, to gain an in-depth understanding of the functionalities of this organisation, 5 groups have been taken into consideration for this study, which include Transition Bristol, The Bristol Partnership Team, Low Carbon South West, Local Enterprise Partnership (LEP) and The Knowle West Area Neighbourhood Development Forum. Following a brief overview of these groups, a critical assessment of the differing views of the selected groups will be performed in this study. Aligning the findings from the assessment, conclusions will be drawn on the challenges faced by the project when focusing on sustainable development of the city. Transition Bristol is a volunteer-led enterprise, acting in support for Bristol Green Capital